The largest and most popular three network operators are Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter. Advertisers bid on certain keywords related to their target markets. If/when a customer clicks on your ad, the content sites charge you a fixed price per click. The cost varies depending on the network operator and the competition level for the chosen keywords.
But what makes this form of advertising so attractive is that advertisers pay only if their ad is clicked. PPC (as it is called) provides an opportunity to advertisers with the top content providers on the internet but with a cost structure that makes it affordable for any budget. Request a quote and we will assist you with the keywords that will best suite your market.