Concept Development
Brand Identity
Digital Expansion
Revenue Strategy

Concept Development: Crafted the concept “Regenerative Luxury in Nature” — blending wellness, sustainability, and exclusivity.
Brand Identity: Refined visuals, logo, and narrative to highlight eco-design and local partnerships. Created a digital “Sustainability Manifesto.”
Digital Expansion: Developed SEO-driven website pages for U.S. and European markets, designed Instagram campaigns around wellness retreats, and optimized OTA listings with luxury positioning.
Revenue Strategy: Introduced wellness and honeymoon packages with upsells (spa + private tours), plus seasonal dynamic pricing.
Attracted new markets (U.S. & Germany) with tailored SEO campaigns.
ADR increased 25% in high season with premium packages.
OTA dependency dropped from 80% → 55%, as direct bookings doubled.
Positive PR in international wellness magazines supported brand awareness.